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WorldWide Twitter Demographics [Infographic]

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Ever wonder which demographic groups are most likely to use Twitter, how often they use it and what they’re using it for? Well I recently stumbled across a great infographic on Techi.com that answers all of those questions for us.

Although I’ve included the infographic at the bottom of this post, here are some of the highlights:

  • 460,000 new Twitter accounts are created everyday
  • 177 million tweets are sent everyday
  • 20.6 million adults in the U.S. access Twitter at least once a month
  • The most common age for a Twitter user is between 18-29
  • Urban internet users are more likely to use Twitter than rural internet users
  • Women are 11% more likely to use Twitter to keep in touch with friends than men
  • Men are 10% more likely to use Twitter to find news
  • 24% of active Twitter users check Twitter multiple times a day
  • Very Interesting: .05% of entire the Twitter population (~20,000 users) attract almost 50% of attention on Twitter
  • 71% of Twitter tweets receive not reaction whatsoever
  • The United States did not make the top 10 list of countries with the highest percentages of Twitter penetration based on population
  • 72% of U.S. companies use Twitter while 83% of European companies use Twitter

Anson Alexander

I am an author, digital educator and content marketer. I record, edit, and publish content for AnsonAlex.com, provide technical and business services to clients and am an avid self-learner. I have also authored several digital marketing and business courses for LinkedIn Learning (previously Lynda.com).

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